Data – Does it Drive Behavior Change?

Energy use, health, finances, data is becoming more and more available to us. However, we believe that although data is often necessary to get people to change their behavior, it is rarely sufficient.

Tracking your weight does not automatically mean you will lose it. Tracking your money does not mean you will automatically spend less.

That is why we look at the behaviors and motivations that get people to actually do something with the data so that we help move the needle towards a happier, healthier world.